Stay ahead in the Location-Based Entertainment industry with the official newsletter of LEXRA. Curated by industry expert Bob Cooney, get the latest news, trends, and insights straight to your inbox.
Written by
LEXRA (Formerly The VR Collective)
Oct 12, 2026
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7 min read
Plus: Hololabs puts a new group through every 10 minutes, Sandbox VR opens in Spain, and Bob on where to find the influence that grows revenue.
Sep 30, 2026
8 min read
Plus: Fever raises $250 million, Cosm signs Universal, and what's happening at the Summit.
Sep 14, 2026
9 min read
Plus: Bob on why a free-roam standard should copy a 1985 arcade connector, and the Marketplace and Netflix House at the Summit.
Aug 31, 2026
6 min read
Aug 17, 2026
Plus domes, immersive gaming rooms, and more XR LBE openings.
Aug 11, 2026
1 min read
Join Virtuix founder Jan Goetgeluk as he walks us through how Gaussian Splats turn camera footage into 3D navigable environments
Aug 3, 2026
Twenty-five Japanese companies just built the thing this industry keeps saying it needs.
Jul 19, 2026
Plus: corrected Summit dates (Oct 5-6), member news from Immotion, Fantail, and Another World, and the full industry Wire.
Jul 6, 2026
10 min read
This is the biggest edition ever, with 33 stories. New openings, new experiences and new data. Grab a coffee and catch up on all the news.